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New VAT rules on cross-border business-to-consumer (B2C) e-commerce activities apply from 1 July 2021. The rationale for these changes is to overcome the barriers to cross-border online sales and address challenges arising from the VAT regimes for distance sales of goods and for the importation of low value consignments.
The changes apply to sales by non-EU suppliers to EU consumers so UK businesses with EU consumer customers will be affected.
The main changes are:
- a new one-stop shop (OSS) which will allow businesses to register in one EU member state and deal with their VAT on distance sales of goods and cross-border supplies of services in that member state via a single quarterly VAT return;
- the place of supply rules will be simplified with a new EU-wide threshold of €10 000 below which distance sales/cross-border supplies will remain subject to VAT in the member state...
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